Clickbank Ad Rotator
Home / Digital & Internet News / How Does Event Marketing Increase Lead Generation and Revenue?

How Does Event Marketing Increase Lead Generation and Revenue?

Event Marketing Infographic

Many companies spend upwards of 45% of their sales and marketing budget on event marketing and that number is increasing, not decreasing despite the popularity of digital marketing. There’s absolutely no doubt in my mind of the power of attending, holding, speaking at, displaying at, and sponsoring events. The vast majority of our clients’ most valuable leads continue to come through personal introductions – many of which at events.

What is Event Marketing?

Event marketing is the process of developing a themed exhibit, display, or presentation to promote a product, service, or cause. Event marketing is the opportunity to present your business in a new light to customers. You can show your brand and business personality, as well as creating a new experience for your customers. NCC

Aligning your public relations, digital marketing, and social media efforts with event marketing will produce even better outcomes. This infographic from NCC, an online learning company offering an event management diploma, provides input on all aspects of event marketing, including:

  • Event marketing benefits
  • Effective event marketing strategies
  • Boosting digital marketing with event marketing
  • Boosting event marketing with digital marketing
  • Boosting overall sales with event marketing
  • Improving your event marketing

Here’s the infographic from NCC, How Successful Event Marketing Can Boost Your Bottom Line:

How Successful Event Marketing Can Boost Business Bottom Line


© 2016 DK New Media.

Click Here For Original Source Of The Article

Check Also

Google Makes Public Domain Images Look Like Stock Photography, And That’s a Problem

Google Makes Public Domain Images Look Like Stock Photography, And That’s a Problem

Stock Photos

In 2007, famed photographer Carol M. Highsmith donated her entire lifetime archive to the Library of Congress. Years later, Highsmith discovered that stock photography company Getty Images had been charging licensing fees for the use of these public domain images, without her consent. And so she filed a lawsuit for $1 billion, claiming copyright violations and alleging gross misuse and false attribution of nearly 19,000 photographs. The courts did not side with her, but it was a high-profile case. Highsmith’s


© 2016 DK New Media.

Leave a Reply

Your email address will not be published. Required fields are marked *

css.php